Sports Management, Humanities and Social Sciences Area of Concentration, Associate of Arts
This area of concentration provides students with the opportunity to examine the dynamic field of sports in relation to business, society, leadership, human development, and management. The degree is appropriate for students interested in careers within the fields of athletic and recreation administration, the fitness industry, college and professional sports, business, and retail marketing. Students completing the program will gain knowledge in general business practices, program management, and decision making.
Program objectives
Upon successful completion of this degree, students will be able to:
- demonstrate skills and knowledge in the area of sports management they have chosen to pursue;
- critically analyze how race, gender, ethnicity, socioeconomics, access, and culture affect a population's ability to engage and compete in sports;
- identify and analyze the requirements for business success in the Sports Management field including planning, policy development, program development, public relations, legal aspects, and business management principles (basic financial management, marketing basics, insurance and liability);
- identify and discuss contemporary risk management issues and legal requirements that confront owners/executives, managers, and operations level personnel in Sports Management fields including fitness facilities, college and professional sports; students will analyze legal terminology/research, principles of risk management, liability concepts, liability scenarios, and litigation;
- demonstrate the ability to analyze and evaluate the social impact of sports on a society including gender, race, age, and current topics including media's role in sporting events and legal/illegal activities (supplement/drug use, gambling);
- communicate effectively, both orally and in writing, and demonstrate basic knowledge of information technology as applied to the Sports Management industry;
- demonstrate professional behavior and ethics;
- complete the Sports Management program and the requirements for the Associate of Arts degree;
- complete an internship within the field of sports management; and
- seek to transfer to the college of their choice to complete their four-year degree.