Video Production Services and Facilities
The CCBC Video Production Facilities are located on the Essex campus of
the Community College of Baltimore County. The Production Unit provides
a variety of video and audio production services including: video and
audio materials for learning support, public and community relations,
television programs & materials for use on CCBC-TV, and streaming media
materials. Typical production projects include: promotional
announcements, talk shows, documentaries, arts performances, magazine
and news format programs, lectures and special events.
The CCBC Television Production Facilities include a multi-camera
production studio, field production systems, and linear and non-linear
post-production editing facilities. All production is done using Beta SP
and DVCam videotape formats.
|
Video Production Objectives
|
Menu
|
-
develop and produce programming for student learning to support,
complement, and enhance learning offered through distance education
-
develop and produce promotional programming for use on the cable
channels that will promote, support, and enhance the mission, goals
and image of the College
-
develop and produce educational, informational, and cultural
programming for use on the cable channels of community interest and
community learning
-
develop video materials for classroom learning, resource
center/library/lab as requested by CCBC Academic Departments that
supports a specific credit or non-credit course
-
develop and produce promotional support programming ( public service
announcements or "infomercials") that will promote, support, or
enhance the programming offered on the cable channels and encourage
viewer participation
-
develop promotional, recruitment, training and staff development video
materials, etc. to be used by college departments or college offices
-
develop video materials in partnership with government agencies,
self-supported college initiatives, and non-profit organizations
-
generate revenue by developing video materials in partnership with
external clients
|
Video Production Project Categories
|
Menu
|
The types of video production projects are promotional announcements,
video production and event video production.
Promotional Announcement/PSA (Request Form)
-Fully produced and scripted video promotional announcements, public
service announcements or infomercials from 30 to 60 seconds in duration.
Typical formats include:
--still photos, text or hard graphics with
Voice/over narration
--videotape footage with Voice/over narration
--videotape
footage with synchronous sound (on-camera talent delivering dialog)
Video Production (Request Form) -Fully produced
and scripted programs, series or video projects such as interviews,
magazine format, documentary style, instructional support,
demonstrations, dramatizations and news. Programs for cablecast are
generally in 30 minute or 60 minute lengths. Video projects not intended
for cable may vary in length.
Event Video Production (Request Form) -Video
coverage of individual campus events that can be edited to 30 or
60-minute lengths for cablecast. Events include guest
speakers/lecturers, panel discussions, and arts, musical & simple
theatrical performances etc. (participants must grant permission for
videotaping and cablecasting and clearances/rights must be acquired for
all copyrighted materials)
|
Evaluation Criteria for Production Project Selection
|
Menu
|
Each of the video production requests will be evaluated for the
following:
-
Does the project support the college's mission, goals and objectives?
-
Does the project have appropriate Administrative approval (Academic
Dean & Department Chair)?
-
Is the project consistent with any marketing or advertising objectives
identified by the CCBC Public Relations Office (review by Public
Relations)?
-
If the project is grant funded, revenue generating or for contract
training, was the CCBC-TV Director of Production and Facilities
consulted regarding production needs, services and costs prior to
submitting the grant proposal, or finalizing any contracts or sales
agreements?
-
Is video the most appropriate medium to use to meet the objectives of
the project? Alternative media and delivery methods may be suggested.
-
Is there a known audience for the project and known distribution
method? Is the distribution method appropriate?
-
Are there any copyright clearances or issues that need to be addressed
such as location permission, talent releases, music rights, etc?
-
What internal and external human and technical resources are needed
and what is the availability of these resources?
-
How will the project fit into the current production schedule?
(Prioritize project proposal and estimate time-line for the project).
What will be the impact on other parts of CCBC Television operations
and college?
-
Is the project cost-effective? Is appropriate funding available?
Review budget and direct costs.
|
Production Project Proposal Acceptance Process
|
Menu
|
CCBC Television provides a variety of services to the college and
community that include several ongoing regularly scheduled production
projects and continuous cable channel operations. Much of the unit's
scheduling is done six months to one year in advance. All other projects
are scheduled around these productions and services. All potential
clients are required to submit a Video Production Proposal Request Form,
Promotional Announcement/PSA Request Form or Event Video Production
Request Form to the Director of Video Production and Facilities.
-
It is critical that the request form be submitted with sufficient
lead-time to incorporate the project into the schedule. Prior to
submission, call the Director
of Video Production and Facilities (410-780-6552) for potential
schedule availability. At this time a preliminary assessment can be
made regarding the viability of using the CCBC-TV Production Services
and Facilities to meet the objectives and deadlines of the proposed
project.
-
Upon receipt of a completed Request Form, the Director of Video
Production and Facilities will do an initial evaluation to:
--Provide
a cost estimate to complete this project and present the information
to the client.
--Determine the technical and human resources needed
for the project and the availability of these resources.
--Estimate
a time-line for the production.
--Confirm any copyright clearances
or other permission and rights as needed.
--Assess the impact this
project will have on the other operations of the CCBC-TV Team
--Present
the above information and the project proposal to the CCBC-TV Team for
review
The CCBC-TV Team will make recommendations on the viability of the
project based on the outlined evaluation criteria. The Director of Video
Production and Facilities will share the results of the CCBC-TV Team
evaluation of the production proposal with the client.
|
The Production Process
|
Menu
|
Producing a video project is a team effort that necessitates a great
deal of cooperation, commitment and support between the department
originating the request and CCBC Television personnel.
Upon Project Approval by the CCBC -TV Team:
1. The Director of Video Production and Facilities will develop a Video
Production Confirmation which will outline the responsibilities of
all parties involved in the production process, describe the product to
be produced and include a production time-line and budget.
2. The department/unit originating the Production Request will assign a Project
Producer who will work in partnership with the CCBC Television
production staff. The CCBC-TV Director of Video Production and
Facilities and/or the Project Director will work with the Producer
throughout the entire pre-production planning, production and
post-production processes.
The Project Producer is expected to:
-
develop the program concept (treatment)
-
research and write the script (CCBC-TV can recommend free-lance
scriptwriters if the department originating the production request has
sufficient funding)
-
coordinate all non-technical elements
-
arrange and confirm locations (getting permission when needed),
identify
and cast talent
-
request and confirm production facilities and crews through the
Director of Video Production and Facilities
-
secure copyright permission for any materials to be used in the
production
-
be present at all site surveys, rehearsals and shoots, and be
available for all editing sessions, if needed.
The CCBC department originating the Production Request is also
responsible for paying the costs of anything in the script that the
CCBC-TV unit is unable to provide such as:
-
costumes
-
sets & props
-
copyright and/or license fees
-
talent fees
-
tape stock and tape duplication
-
overtime costs and part-time hourly employees if needed
-
travel costs
-
rental fees for specialized video equipment or facilities
External organizations requesting production services will be
responsible for all of the above and paying for all production,
facilities and personnel costs.
3. The CCBC-TV Director of Video Production and Facilities will assign a Director
and will coordinate all personnel assignments including: Videographers,
Editors, Production Assistants, and general production crew etc.
The Director is expected to:
-
interpret and execute the Producer's concept of the show
-
provide technical expertise, identify any potential production
problems and recommend solutions
-
provide creative and artistic input ( video aesthetics) and solutions
-
identify equipment, facilities and personnel needs
-
prepare A/V rendering of the script
-
develop the "shooting script" with the Producer
-
direct studio and field shoots and editing sessions
-
supervise the pre-production, production and post-production processes
The Production Process
|
Tasks
|
Personnel Involved
|
|
Develop Treatment
|
Producer, Director of Video Production & Facilities
|
|
Research Subject Matter
|
Producer
|
|
Develop Script
|
Producer
|
|
Prepare A/V rendering of script
|
Director
|
|
Develop shooting script and storyboards
|
Director or Videographer
|
|
Identify sites, talent, props, acquire and verify releases,
permission and copyright clearances
|
Producer and Director
|
|
Design & Build Sets, lighting design & implementation
|
Production staff
|
|
Schedule Facilities and personnel
|
Producer, Director and Director of Video Production & Facilities
|
|
Rehearsal
|
Talent, Producer, Director, Production Crew
|
|
Conduct Production Shoots
|
Talent, Production Crew, Director and Producer as needed
|
|
Review and log all videotape footage
|
Producer, Director and/or Videographer
|
|
Create edit list
|
Producer, Director and/or Videographer/Editor
|
|
Editing and post production
|
Editor, Producer and/or Director
|
|
Duplication, cablecast or other distribution
|
CCBC-TV, Media Services, Commercial Duplication Facility
|
|
Post Production evaluation
|
Production Team and Producer
|
|
CCBC-TV Production Facilities Policies
|
Menu
|
1. All potential users of CCBC-TV Production Facilities and Production
Equipment must submit a Facilities/Equipment Request Form to the
Director of Video Production and Facilities. This form is used to
request reservations for the following equipment, systems and the
assigning of personnel: Editing systems, Studio Floor, Studio Control,
Audio Production, ENG/EFP remote systems, graphics systems etc. It is
recommended that a Facilities/Equipment Request Form be submitted at
least two weeks prior to the requested date. At least four weeks notice
must be given if additional personnel must be assigned to assist and/or
operate the equipment.
2. CCBC Production Facilities and Equipment are a limited access area.
Equipment and Facilities are to be used for CCBC business only and used
only by the CCBC-TV staff to produce projects for CCBC "clients".
3. Equipment and Facilities may not be used for personal projects or
personal profit.
|
Production Request Forms
|
Menu
|
For information regarding schedule availability and a preliminary
assessment of the viability of using CCBC-TV production services and
facilities for your project, contact the Director of Video Production
and Facilities at 410-780-6552. For copies of Forms please email the Director
of Video Production and Facilities.
-
Promotional Announcement/Public Service Announcement Request Form
-
Video Production Request Form
-
Event Video Production Request Form
-
Talent Release Form
|
CCBC Television Contact Information
|
Menu
|
The CCBC Television facilities are located in E-Building
on the Essex Campus of The Community College of Baltimore County.
For additional information contact CCBC Television .
|
CCBC Television
Production and Facilities
CCBC Essex
E-Building
7201
Rossville Blvd.
Baltimore MD 21237
410-780-6552
|
