CCBC Center for Business Innovation’s Business Plan Competition awards $62,500 in prize money to fledgling entrepreneurs

Mar 02, 2020 | by Hope H. Davis | 443.840.5053 (office) | 410.971.5560 (cell)

The Community College of Baltimore County's Center for Business Innovation’s Business Plan Competition awarded $62,500 collectively to young entrepreneurs seeking start-up capital for their fledgling business. 

In its seventh straight year, this is the largest pool of prize winnings available, thanks to a more than $1 million grant from the Philip E. and Carole R. Ratcliffe Foundation. In addition to the start-up capital to support entrepreneurs, the grant provides instructional support to develop new courses and workshops to strengthen the business acumen for those interested in starting a new business.

This year’s first-place winnings went to Baltimore City residents Nichelle Roane and Todd Sheridan, owners of TreeHouse Juicery, an online juice company that produces and delivers cold-pressed juices to residential and commercial customers. Their winning pitch garnered them $20,000 from the Business Plan Competition. 

The idea for TreeHouse Juicery began when Sheridan started a weight-loss journey which included a vegan diet and juicing. During this journey, he met health-fitness yogi Roane, who fully supported his weight loss efforts, which in the end netted him a loss of 100 pounds, without exercise. Totally believing in the benefits of juicing, the two—who are now engaged—turned their idea into a fledgling business and are now co-owners of TreeHouse Juicery.

Roane and Sheridan say they will use their competition winnings to buy more equipment, waterproof labels and a refrigerated van. Their goal is to enter the grocery retail market and be on the shelves of stores like Wegmans and Sprouts.

“We are extremely excited about winning the competition,” said Roane. “The experience we gained, along with our winnings, will definitely help our business grow.”

Additional CCBC CBI Business Plan Competition winners include:

2nd Place - $15,000
Vlad Shvets of Reisterstown, Md.
Berkleigh Music Academy 

3rd Place - $10,000
Christopher Crews of Gwynn Oak, Md.
Lab Safety Specialists, LLC 

4th Place - $7,500
Kristi Sachs of Owings Mills, Md.
This is the Only Moment that is Real, LLC

Runner-up - $5,000 
Stewart Brokenbrough of Nottingham, Md.
Conqueror’s Plus

Runner-up - $5,000
Samuel Kayode of Baltimore County, Md.
CM Training, LLC

The CCBC Center for Business Innovation is dedicated to serving CCBC students and alumni who are interested in learning how to turn their ideas for new products, services, businesses and organizations into sustainable entities. Entrepreneurial-minded students and alumni are mentored by CCBC School of Business, Education, Justice and Law faculty and local business owners.

For more information, visit


About the Community College of Baltimore County (
Since 1957, CCBC has opened the doors to accessible, affordable, high-quality education empowering generations of area residents to transform their lives and the lives of others. Each year, more than 63,000 students enroll at the college’s main campuses, extension centers and online to make their starts, earn degrees, launch and build careers. CCBC offers the region’s most expansive selection of degree, certificate and workplace certification programs that prepare students for transfer, job entry and career advancement in such industries as business, education, health care, information technology, cybersecurity, construction and transportation. CCBC is nationally recognized as a leader in innovative learning strategies, among the nation’s top associate degree producers, and designated as a Military Times Best College 2019.

Tags: Press, Awards, People, Business, Business Innovation