Small Business Basics

Entrepreneurs create goods and services to bring to market, and their success depends on effectively managing all aspects of business operations. Keeping track of revenue and expenses by learning how to read and create financial statements such as balance sheets, profit and loss and cash flow statements is critical to business sustainability.  Setting appropriate pricing for goods and services directly affects profitability, and protecting the associated intellectual property is critical to maintaining market share and a competitive advantage. Strong negotiation skills and strategies will give business owners an edge when dealing with suppliers and partners.  Finally, being able to communicate the company's mission and vision through compelling presentations enables entrepreneurs to attract employees, customers, and investors, increasing the likelihood of business success.  In this course series, students will learn foundational knowledge necessary for starting and operating a business.   Students entering this program should have good planning and organizational skills; strong oral and written communication skills; strong interpersonal skills; and good problem-solving skills. Students will be better prepared to start their own business entity or manage a small business. Careers in this field are available in a broad range of privately held companies, government agencies, and non-profit organizations. Additional career information may be found in Career Coach: https://ccbcmd.emsicc.com/

Program Course Sequence